# What five copies in a row do to one letter

> Copy a letterform five times, each pass from the last rather than the source, and the fifth is descended from the first without being the same letter.

August 20, 2026 · https://justog.club/stories/the-letter-that-changed-when-it-was-copied-wrong

The same letter appears five times in a row, soft black on cream, each one small and evenly spaced
from the next. At a glance it looks like practice — the same shape, drawn again and again.

Look closer and it isn't the same shape. Each version was copied from the one directly before it,
not from the first, and by the fifth the letter has drifted into something only related to where
it started.

That's the whole argument this shirt is making, and it needs no history to make it: copying a
shape from a copy is a different process from copying a shape from a source, and it produces a
different result every time.

## Why does copying a copy change a letter, when copying an original doesn't?

Because a copy always carries small errors, and the next copy has no way to tell the errors from
the design.

Copy an original and there's a source to check against — a mistake stays visible as a mistake.
Copy a copy and that check disappears: whatever drifted in the first pass is now simply what the
letter looks like, and it gets reproduced faithfully, drift included, along with everything that
was actually intended. Repeat that four more times and each pass locks in whatever drifted in the
one before it.

## Why does the drift usually add features rather than remove them?

Because a slightly more finished-looking version is the one that tends to get copied forward.

A shape seen once — in a photograph, on a page passed around — doesn't get remembered with every
detail intact; a curve that was nearly straight gets recalled as straight, a terminal that had the
beginning of a hook gets recalled as a hook. [A terminal picking up a hook this
way](/stories/the-serif-that-grew-a-hook) is the same mechanism shown at the scale of one
stroke end rather than a whole letter — each redraw slightly regularises whatever looked like it
was reaching toward a cleaner form, and drops whatever looked accidental.

## Does the fifth letter still count as the same letter as the first?

Related, not identical — descended from it the way a fifth-generation copy of anything is
descended from the first.

Put them side by side and the family resemblance is obvious: the same basic skeleton, the same
general proportions. But the curve that started the sequence is straight by the fifth, the
terminal that started plain now carries a hook, and the proportions have widened. Nobody would
mistake the fifth for a redraw of the first done from scratch.

## Is this actually how the letterforms in this practice took shape?

Yes, in the ordinary sense that most of them were learned from a copy rather than from a teacher.

A shape gets seen once and gets redrawn from memory and from that single reference, not from any
instruction. [A blackbook page](/stories/the-blackbook) is where most of that redrawing
happens: a shape tried, adjusted, tried again, each attempt built on the last attempt rather than
on whatever it started from. Multiply that by however many hands a shape passes through and the
result is a convention nobody sat down and designed — it accumulated.

### Is this the same thing that happens to tattoo flash?

No — the mechanism runs in the opposite direction. [Reproduction wears flash
down](/stories/how-a-line-ages): a design copied and recopied loses its finer lines until only
the heaviest strokes survive. A graffiti letter copied and recopied gains features instead — hooks,
extensions, shadows accumulate rather than drop away, because what survives here is whatever reads
as more resolved, not whatever is thick enough to physically survive the copy.

## Does the drift ever correct back toward the earlier version?

Rarely on its own — there's no reason for a hand to prefer an earlier draft it's never seen.

Nobody redrawing letter four is holding letter one up for comparison; the version in front of them
is the only version that exists as far as that hand is concerned. Correction only happens if
somebody deliberately goes looking for an older reference and chooses to follow it instead, which
is a decision, not something the copying process does on its own.

## Who owns a letterform that drifted through five hands this way?

Nobody owns the drift itself; the convention it settled into is free for anyone to draw. A specific
letter, in a specific hand, belongs to that hand.

The hook, the widened proportion, the straightened curve — none of that is anybody's property, any
more than a serif belongs to whoever first drew one. What's owned is the particular version on this
shirt: this exact fifth-generation shape, drawn by one hand at one size. Working in the same
general convention isn't the same as reproducing this letter.

## Does it print well?

Yes — five closed shapes in one flat colour, with no detail finer than the weave can hold.

Soft black on cream keeps every stage legible against the others, which is the point of printing
all five together rather than just the last one. Nothing here depends on a gradient or a fine
internal line that would close up at fabric scale.

## How do I get one made?

Describe the letter at [JustOG](/) — how many generations of drift, how far apart, whose hand.
Pick a direction, drag the crop frame, see it composited on the real garment, and it's made to
order and shipped.

Designs other people have published are in the [shop](/shop).

Nobody who drew the fifth letter ever saw the first one it came from.
